Belle Gueule beer and comedian Tommy Néron team up for the new “Garde ça simple” campaign!

Our new spokesperson was given the mandate to find our communication axis, and he was inspired by the frenzy of his life as a young comedian who’s on a roll and in demand from all sides. The idea is to put forward situations in life where you don’t necessarily want to complicate your life, and go with a sure thing.

Whether it’s around a fire or by the pool with friends, accompanied by 3 slices of pizza or after mowing the lawn on Sunday afternoon, keep it simple with Belle Gueule.

This campaign will be deployed in traditional out-of-home media, on radio and on our various Web platforms. Be sure to follow Tommy Néron’s progress in his new role as spokesperson!